Engage your readers. Reach out and touch them.
Pique their curiosity. Answer their questions.
Make them happy. Bring a smile to their face. Make them laugh.
Make them blush.
Annoy them. Make them angry. Make them cry.
Challenge your readers. Tug at their heart strings.
Make them have a love-hate relationship with you.
… then Monetize ;)
Bored and with random thoughts at 1:43 am :)